“Style is a way to say who you are without having to speak.” – Rachel Zoe
Every generation brings about something new and exciting to the world of fashion. Generation X brought the renowned style of the ‘80s, millennials came to the spotlight with crop tops, chokers, and millennial pink, and now it’s time that Gen Z left its mark with their exciting trends and styles.
Luckily, fashion photography has been there to capture all the looks and put on display the fashion trends that Gen Z sees as their own.
Brands with a Unisex Focus
Traditionally, fashion has been pretty gender-specific. You’ve got the pinks and pastels with pretty floral designs for girls who like wearing dresses, and bold-colored jumbo sweaters and hoodies for masculine boys who are afraid of nothing.
Gen Z’s had enough of it.
They made themselves loud and clear and demanded gender-neutral clothing that lets them express themselves to the fullest.
So, we have the stylish boyfriend jeans, crop tops to fit boys, girls, and everyone in between, and accessories that will allow you to stand out regardless of the gender you identify with (if any).
Athleisure Speaks Volumes About Their Lifestyle
If there’s one trend that marks Gen Z’s fashion style, it’s athleisure. Being a perfect mix between comfy and fashionable clothes, it’s truly a picture-perfect representation of the Gen Z lifestyle.
After all, why wouldn’t you wear your galaxy print leggings and a crop top to a party, or a nice, comfy, and stylish sports bra with high-waisted jeans and a pair of Nike sneakers when you’re going out with friends? There’s no need to feel uncomfortable in skin-tight clothing and high heels.
Early 2000s Fashion Elements
Remember scrunchies, oversized headbands, low-rise jeans, and velour tracksuits? While just a few years ago, you’d be labeled as a crazy person if you were seen outside wearing any of those, the trends are a-changin’ thanks to Gen Z.
They’re bringing all of this back, even though the comeback of some of these fashion trends has sparked quite the outrage (specifically the low-rise jeans).
An almost 30-year old fashion trend that Gen Z’s bringing back to life is the tiny sunglasses. Everyone loves to hate them, but regardless of what you think of them, they’re coming back!
Today, almost every celebrity is wearing them thanks to Gen Z, from Rihanna to Bella Hadid and Kendall Jenner.
Gen Z Gives Tie-Dye Another Chance
And finally, perhaps due to the boredom during the coronavirus lockdown, or simply due to the popularity of DIY YouTube tutorials, tie-dye is coming back with Gen Z.
It wasn’t that long ago that tie-dye fell out of style, but you’ll be seeing it much more often now that it’s Gen Z’s trademark fashion choice.
We love seeing new generations give a new twist to old fashion trends and bring about something uniquely their own. If you’re interested in exploring the Gen Z style through fashion photography and videography and seeing what the new era of fashion brings, contact us, and let’s leave a mark on the world of fashion together.